"Even the craftiest of cooks will tell you that avocados can be time-consuming and tough to deal with ..."I don't consider myself the craftiest by any means, but I actually think avocados are really quick and easy to deal with. Avocados are not messy or excessively juicy like mangos, they don't have a prickly thick skin like pineapples, the seed is just one big seed that pops out unlike watermelons, and the juices don't stain everything like beets.
A single small knife has always worked just fine to open and slice an avocado for me. Maybe a fork to mush it up.
So who is this product for? The full-time guacamole maker? The person afraid of avocados and so needs a special tool to approach it? The gadget collector? The people with too much money and too much kitchen storage space?